Day: June 2, 2007
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Voice of the Customer Tip #1 – Start with softball questions
Whenever you start talking to users whether it is face-to-face or over the phone, first of all make them feel at ease. Users tend to be a) skeptical whether vendors trying to sell them something int the guise of a conversation and b) fearful of exposing their ignorance of the…
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Listening to the “Voice of the Customer” – Tips
I have been working with customers for the last 11 years in determining their unmet needs and then creating products/solutions to solve those unmet needs. Over these years, I have learnt a lot about how to do these customer interactions while I have made several mistakes. I have decided to…
Software Product Manager by Gopal Shenoy 