Software Product Manager by Gopal Shenoy

Day: August 3, 2007

• customer interviews customer needs customer visits marketing product management voice of the customer

  Voice of the customer – Tip#7 – Tackling the language barrier

  Unless your product is used only in the US, you as a product manager should make sure that you are listening to the “global” voice of the customer. Customers in other countries typically have vastly different needs than customers in the US. Localization of your product is something you should…

  August 3, 2007