Comments on: 4 lessons from Massachusetts Senatorial election http://productmanagementtips.com/2010/01/21/4-lessons-from-massachusetts-senatorial-election/ Practical software product management tips Wed, 15 Feb 2012 20:10:52 +0000 hourly 1 http://wordpress.com/ By: Election System http://productmanagementtips.com/2010/01/21/4-lessons-from-massachusetts-senatorial-election/#comment-3009 Tue, 30 Aug 2011 06:39:26 +0000 http://productmanagementtips.com/?p=1063#comment-3009 I think the fourth point, the effect of social media is very important nowadays. Small things can get viral and spread rapidly to reach millions overnight. That’s why you have to be watchful when handling social media.

]]> By: Steve Patterson http://productmanagementtips.com/2010/01/21/4-lessons-from-massachusetts-senatorial-election/#comment-1733 Mon, 15 Mar 2010 14:59:12 +0000 http://productmanagementtips.com/?p=1063#comment-1733 A fifth point. The voters voted incredibly emotionally. The chose the vote that would send the greatest amplitude signal of their discontent to the nearest incumbent group, the Massachusetts State Democratic party. In an incumbent republican state where party roles were reversed a repulican would have been elected.

In other words Massachusetts voters denied so many referendums became Californian making Coakly’s defeat their referendum. In other words, Mass voters became postal with votes instead of bullets.

I’m looking forward to incumbents getting voted out all over the country in 2010 and a thoughtful dialog in with candidates taught humility in 2012.

]]> By: Dan Greenberg http://productmanagementtips.com/2010/01/21/4-lessons-from-massachusetts-senatorial-election/#comment-1616 Sat, 23 Jan 2010 20:09:24 +0000 http://productmanagementtips.com/?p=1063#comment-1616 I think you hit on some solid points. I’d add that the marketing execution for the two candidates emphasized your points even more, especially “no entitlement” and “simple messages.” The contrast was no more apparent than that she was running for “Ted Kennedy’s seat” while he was running for “the people’s seat.”

]]> By: April http://productmanagementtips.com/2010/01/21/4-lessons-from-massachusetts-senatorial-election/#comment-1612 Fri, 22 Jan 2010 02:14:43 +0000 http://productmanagementtips.com/?p=1063#comment-1612 Great post! I especially like the last couple of points. Keeping the message simple when you are in the heat of trying to win a deal is hard but absolutely necessary when it comes time for a customer to make a final decision. It’s also been my experience (particularly with startups) that every customer deal is a big one and should be treated as such.
April

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