Posted on January 28, 2008 by gopalshenoy
Customer visits have always been one of my pet subjects because the only way I have learned to deliver good products is by getting out of the building and talking to real people who buy or will buy my products. At SolidWorks, customer visits was ingrained into our working culture and all of us had [...]
Filed under: business, customer interviews, customer needs, customer visits, marketing, product management, voice of the customer | Tagged: business, customer, customer visits, marketing, product management, product manager | Leave a Comment »
Posted on January 27, 2008 by gopalshenoy
For the last week, gmail has just stopped working for me. Boy, it has not been fun, being locked out of your personal emails. I also use google docs and the story is no different here – I am locked out of my documents as well. I have tried everything that Google has recommended on [...]
Filed under: business, customer experience, marketing, product management, saas | Tagged: free products, gmail, google | Leave a Comment »
Posted on January 23, 2008 by gopalshenoy
I have heard this question being asked a lot of times – do you use agile development methodology? How about scrum, how about spikes? I heard this asked yesterday. To tell you the truth, I have some idea what agile is but to me it sounds very much like the latest buzzword to me. In [...]
Filed under: business, customer needs, functional specs, marketing, product management | Tagged: agile, product management, product manager, scrum, spike | 4 Comments »
Posted on January 16, 2008 by gopalshenoy
How often have you called customer service at credit card companies, airlines, medical benefits and you have been asked to enter information such as your credit card number, your zip code, your social security number, your frequent flyer number etc. and then finally when you get to a live person, the first question is what [...]
Filed under: business, customer experience, customer needs, customer service, marketing, product management | Tagged: customer experience, customer service, gethuman, service experience | Leave a Comment »
Posted on January 14, 2008 by gopalshenoy
Last week, Indian automobile industry took a major step. Tata Motors, one of the companies in the revered Tata conglomerate unveiled “Nano” – the long talked about 1 lakh car (1 lakh = 100,000 and 1 lakh rupees = $2500 US). This was a dream come true for Ratan Tata – Chairman of Tata Motors.
It [...]
Filed under: business, marketing, product innovation, team communication | Tagged: nano, tata motors, ratan tata | 3 Comments »
Posted on January 11, 2008 by gopalshenoy
Imagine that you have to make a business case to your upper management for a product/project you want to get funded. There are two ways a product manager can ask for this:
1) I need $$$$$ and XXXXX number of people to do this project?
2) I have this idea that I have vetted with customers and [...]
Filed under: business, leadership, marketing, product management | Tagged: business, marketing, product manager, product management, resources, productmanager, productmanagement | Leave a Comment »
