Software Product Manager by Gopal Shenoy

Month: May 2007

  • 2.0 Mania?

    By the way this is Gopal Shenoy 2.0 writing this blog? I felt that if I don’t have a 2.0 next to my name, I am going to be considered old. There is a 2.0 behind everything these days – Web 2.0, Marketing 2.0, Where 2.0, Business 2.0, PR 2.0,…

  • Handling social media – Authenticity is the key

    Social media – no matter what you read, you are bound to hear this term. It is the popular “phrase of the current times” – is it a buzzword though? I do not think so. Given how blogs, user reviews have influenced my purchasing decisions over the last couple of…

  • Incremental Product Innovations that wow you!!

    You come across certain incremental product innovations that make you say “Wow” and then make you wonder “why did’nt anyone think about these before?”. Here are some of them that have come to my mind where I have said the above: 1) Hotel check-in self service kiosks that also allow…

  • Web Innovator’s group meeting

    I attended my second web innovator’s group meeting held last night at the Royal Sonnesta hotel in Cambridge. The event is hosted once every two months by David Beisel, who now works at Venrock (VC firm) in Cambridge. There were maybe about 150 people in attendance – felt like the…

  • Herb Chambers Honda Complaints- Worst ever customer experience

    I was under the belief that car dealerships had got their act together these days because of the internet. I was under the belief that the days where they could play hard ball tactics with customers and get away with horrible customer service were gone. The underlying reason why I…

  • Word of Mouth – #1 influencer in B2B purchasing decisions

    Keller Fay Group last week released the results of a study on influencers in B2B purchasing decisions. The study was based on an online interviews with 700 executives in the US and UK conducted between March and April, 2007. The results indicated that the #1 influencer in B2B purchasing decisions…

  • Presentation skills – do you care about your customer needs?

    One of the key tasks that a product manager has to do is evangelize your product to customers, prospects, industry analysts, partners etc. You have to sell the benefits of your product to these audiences. Having just returned from another conference – the Enterprise Search Summit in NYC, I continue…

  • The Nine Biggest Myths of the Workplace by Penelope Trunk

    Guy Kawasaki interviewed Penelope Trunk, author of Brazen Careerist: The New Rules for Success on the nine biggest myths of the workplace. Here they are: You’ll be happier if you have a job you like. Job-hopping will hurt you. The glass ceiling still exists. Office politics is about backstabbing. Do…

  • Transferring from Vox

    For the last 7 months, I maintained a blog on Vox and now I am leaving Vox to start my blog here. If you want to find my old blogs, please visit them on Vox. The main reasons for me to decide Vox were: 1) Anyone who has to leave…