Posted on February 28, 2008 by gopalshenoy
I happened to come across the notes taken during the Effective Networking seminar (run by Diane Darling) that I attended a year back. One of the things that was mentioned was that communication power is based on:
55% body language
38% voice/tone
7% words
This means, whenever you send an email, you have just thrown out 93% of [...]
Filed under: business, marketing, product management, team communication, word of mouth | 3 Comments »
Posted on February 26, 2008 by gopalshenoy
I have been a big proponent of online communities and social media – I have written at least two blog posts on this. So when the latest Business Week arrived with the main section titled “Consumer vigilantes” I could not put it down. The most interesting article among many dealing with social media was titled [...]
Filed under: business, customer experience, customer needs, customer service, leadership, marketing, product management, voice of the customer, word of mouth | 1 Comment »
Posted on February 15, 2008 by gopalshenoy
In my product management career, I have always had some users who were more vociferous than most of the others. Their decibel level when they asked for new enhancements or yelled at you for the bugs in the software was orders of magnitude higher than majority of the users. The vast majority of these users [...]
Filed under: business, customer experience, customer interviews, customer needs, customer service, marketing, product management, voice of the customer, word of mouth | Leave a Comment »
Posted on February 14, 2008 by gopalshenoy
I bought a new car last week. I was very clear what I needed – a Toyota Camry Hybrid and knew the exact options I needed. I did all my research on the web in reading user generated reviews, dealer invoice prices and so on. After spending about 3 hours doing all this, I was [...]
Filed under: business, customer experience, customer needs, customer service, marketing, product management, word of mouth | 1 Comment »